Sangyu Xi

Designed enterprise-level B2B screening software, serving 30k users annually. Customer satisfaction increased by 25% in the first month. Facilitated partnership with the leading German orthopedist from Schroth Best Practice academy. Pitched to Hillhouse capital and Cyanhill capital. Articulated business vision and strategy effectively. Raised funding over $310k from MiraclePlus (formerly YC China) and James Dyson Foundation.

Designed B2C IoT device from research phase to functional prototype within a team of 3, collaborating with the client's engineering team for technical troubleshooting and usability test. (confidential project) Independently re-designed the branding for an electric startup, receiving exceptional client satisfaction.

Led a team of 3 (researcher/designers) to revise an ozone water-based personal disinfection device. Defined the product vision, oversaw project timeline and team workload, and collected user feedback. Selected and raised $5000 through 1819 Innovation Center Pre-accelerator Program.

Re-designed enterprise website and ads graphics, employing heatmap analysis, wireframes, and prototypes, leading to a 56% increase in website clicks within the first month post-launch.